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Case Studies in Crisis Communication: International by Amiso M. George,Cornelius B. Pratt

By Amiso M. George,Cornelius B. Pratt

Case stories in quandary conversation: overseas views on Hits and Misses used to be created to fill the space for a much-needed textbook in case reviews in situation communique from foreign views. The occasions of September eleven, 2001, different significant global crises, and the continuing macroeconomic demanding situations of monetary associations, justify the necessity for this ebook. whereas present textbooks at the topic concentrate on U.S. company situations, they won't attraction both to scholars and practitioners in different international locations, as a result the necessity to examine situations from the USA and from different international areas.

The type and the overseas concentration of the instances, be they environmental, health and wellbeing or administration successes or mess ups, makes this booklet extra attractive to a much wider viewers. those situations study socio-cultural matters linked to responding to a number of crises.

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